PAID DIGITAL
PERFORMANCE ADS
I was brought on by the Rula team to be a stop-gap while they switched performance agencies. I concepted, copywrote, and co-produced a set of evergreen performance ads that covered on both top-of-funnel and bottom-of-funnel messaging. Ads ran across Reddit, Tiktok, and Meta and leveraged the brand’s new guidelines, blending them with platform best practices.
Meta & TikTok videos & carousels
Reddit statics & carousels
